Have you outgrown your DIY brand?
Meet The Flower Bud.
The Flower Bud is a streamlined brand refresh for creative businesses that have outgrown DIY and are ready for their first strategic brand. It's simple: you uncover the strategy and I'll bring it to life through strategic design. Using the insights you uncover, I'll create a strategic, personality-filled brand that's built to grow with your business.
🌸 First Bloom Round $1,250 USD • Only 5 4 spots available 🌸
First Bloom Round
Availability: September — 2 spots • October — 3 spots
The Flower Bud is for you if...
You’ve outgrown your DIY brand and are ready for a refresh
You'd rather uncover your strategy at your own pace
You want a designer to take the creative lead
You want strategic branding without the full investment
Why I Created The Flower Bud
When I first started offering branding, I noticed something. Creative business owners seemed to have only two options when it came to building a strategic brand identity: piece everything together themselves or invest in a full strategic rebrand.
But what about the businesses in between? The ones who've outgrown DIY, are ready to book more dream clients and need a brand that finally reflects the quality of their work, but don't need the depth of a fully collaborative strategic rebrand.
That's why I created The Flower Bud. Every Flower Bud begins with my Guided Brand Strategy Workbook, so every design decision is rooted in strategy from day one. You uncover the strategy at your own pace and I'll bring it to life through a designer-led brand refresh.
It's designed for creative businesses that have outgrown DIY and are ready for a brand that reflects where their business is today. Through my guided Brand Strategy Workbook and streamlined design process, we'll create a brand that's built on strategy—without the time and scope of a full strategic rebrand.
If you found yourself nodding along, you're exactly who I created The Flower Bud for.
Everything you need for your business to Bloom
The Flower Bud combines guided brand strategy with intentional design to create a brand that reflects where your business is today and supports where it's going next.
Every Flower Bud begins with my Guided Brand Strategy Workbook, which you'll complete before I begin designing your brand.
- Your business goals
- Your dream clients
- Your brand personality
- Your positioning
- Your messaging foundations
- Your visual direction
- Creative inspiration
Your completed workbook becomes the blueprint for your strategic brand.
Once your workbook is complete, I'll spend one dedicated week bringing your brand refresh to life through your visual identity.
- Primary Logo
- Secondary Logo
- Brand Mark
- Colour Palette
- Typography Pairing
- Brand Pattern
- Brand Board
- Social Media Launch Templates
First Bloom Round Pricing:
$1,250 USD (Regularly $1,500 USD)
Only 5 4 founding client spots available.
Your Strategy Week
Brand Week
Inside your workbook, you'll define:
The result? A strategic brand built around your business, without the lengthy process of a full strategic rebrand.
your turn
my turn
Meet the designer behind the blooms
I'm Lauren, a Montreal-based brand strategist and web designer. I believe every creative business deserves branding that's just as strategic as the work behind it.
Over the past decade, I've helped businesses across all kinds of industries build brands that feel authentic, memorable and built to last. While every project looks different, my approach stays the same: strategy first, personality always.
Whether you're investing in The Flower Bud or The Flower Field, my goal stays the same: to create a strategic brand that helps you show up confidently, attract the right people and grow your business.
hey, i'm lauren!
Which brand experience is right for you?
Both experiences are rooted in strategy. The difference is how we uncover that strategy, how we collaborate and the level of creative guidance your business needs along the way.
- DIY Guided Brand Strategy Workbook
- Designer-led brand design
- One strategic brand concept
- 2 rounds of refinement
- Essential brand identity
PERFECT FOR A FULL REBRAND + DEEPER STRATEGY
- Collaborative Brand Strategy Workshop
- Deep collaborative creative process
- Multiple creative concepts & exploration
- Multiple refinement rounds
- Comprehensive brand identity system
The Flower Bud
The Flower Field
Investment: $1,250 USD
Investment: $4,000 USD
PERFECT FOR DIY STRATEGY + A BRAND REFRESH
Your business has grown. Your brand should too.
You've worked hard to grow your business. Now it's time for a brand that finally feels like you. If you're ready to leave DIY behind and invest in a strategic, personality-filled identity, I'd love to create something you're genuinely excited to share.
Your business has grown. Your brand should too.
You've worked hard to grow your business. Now it's time for a brand that finally feels like you. If you're ready to leave DIY behind and invest in a strategic, personality-filled identity, I'd love to create something you're genuinely excited to share.
Not quite ready to book?
Schedule a complimentary 15-minute discovery call to see if The Flower Bud is the right fit for you.
Not quite ready to book?
Schedule a complimentary 15-minute discovery call to see if The Flower Bud is the right fit for you.