Have you outgrown your DIY brand?
Meet The Flower Bud.
The Flower Bud is a streamlined branding experience for creative businesses that have outgrown DIY and are ready for their first strategic brand. It's simple: you uncover the strategy and I'll bring it to life through custom design. Using the insights you uncover, I'll create a strategic, personality-filled brand that's built to grow with your business.
🌸 First Bloom Round • Only 5 founding client spots available 🌸
First Bloom Round
The Flower Bud is for you if...
You've finally outgrown your DIY brand
You'd rather uncover your strategy through a guided workbook
You want a designer to take the creative lead
You want a strategic brand without a fully collaborative process
Why I Created The Flower Bud
When I first started offering branding, I noticed something. Creative business owners seemed to have only two options when it came to building a strategic brand: piece everything together themselves or invest in a full strategic rebrand.
But what about the businesses in between? The ones who've outgrown DIY, are ready to book more dream clients and need a brand that finally reflects the quality of their work, but don't need the depth of a fully collaborative strategic rebrand.
That's why I created The Flower Bud. Every Flower Bud begins with my Guided Brand Strategy Workbook, so every design decision is rooted in strategy from day one. You uncover the strategy at your own pace, and I'll bring it to life through a designer-led creative process.
It's designed for creative businesses that have outgrown DIY and are ready for a brand that reflects where their business is today. Through my guided Brand Strategy Workbook and custom design process, we'll create a brand that's built on strategy—without the time and scope of a full strategic rebrand.
If you found yourself nodding along, you're exactly who I created The Flower Bud for.
Everything you need for your business to Bloom
The Flower Bud combines guided brand strategy with custom design to create a brand that reflects where your business is today and gives you the confidence to grow into what's next.
Every Flower Bud begins with my Guided Brand Strategy Workbook, which you'll complete before I begin designing your brand.
- Your business goals
- Your dream clients
- Your brand personality
- Your positioning
- Your messaging foundations
- Your visual direction
- Creative inspiration
Your completed workbook becomes the blueprint for your custom brand.
Once your workbook is complete, I'll spend one dedicated week designing your custom visual identity.
- Primary Logo
- Secondary Logo
- Brand Mark
- Colour Palette
- Typography Pairing
- Brand Pattern
- Brand Board
- Social Media Launch Templates
First Bloom Round Pricing:
$1,250 USD (Regularly $1,500 USD)
Only 5 founding client spots available.
Your Prep Week
Brand Week
Inside your workbook, you'll define:
The result? A completely custom brand built on strategy—without the lengthy collaborative process of a full strategic rebrand.
your turn
my turn
Meet the designer behind the blooms
I'm your colour-loving, retro-obsessed brand designer, and I believe every creative business deserves branding that's just as strategic as the work behind it
Over the past decade, I've helped businesses across all kinds of industries build brands that feel authentic, memorable and built to last. While every project looks different, my approach stays the same: strategy first, personality always.
Whether you're investing in The Flower Bud or The Flower Field, my goal stays the same: to create a brand that helps you show up confidently, attract the right people and grow your business.
hey, i'm lauren!
Which brand experience is right for you?
Both experiences create a custom brand rooted in strategy. The difference is how we uncover that strategy, how we collaborate, and how much creative guidance your business needs along the way.
- Guided Brand Strategy Workbook
- Designer-led branding process
- One strategic brand concept
- 2 rounds of refinement
- Essential custom brand identity
PERFECT FOR BUSINESSES READY FOR DEEPER STRATEGY & COLLABORATION
- Guided Brand Strategy Workbook
- Collaborative Brand Strategy Session
- Brand Strategy & Positioning Document
- Collaborative branding process
- Multiple feedback & refinement rounds
- Comprehensive brand identity system
The Flower Bud
The Flower Field
Investment: $1,250 USD
Investment: $4,000 USD
Perfect for your first strategic brand
Your business has grown. Your brand should too.
You've worked hard to grow your business. Now it's time for a brand that finally feels like you. If you're ready to leave DIY behind and invest in a strategic, personality-filled identity, I'd love to create something you're genuinely excited to share.
Your business has grown. Your brand should too.
You've worked hard to grow your business. Now it's time for a brand that finally feels like you. If you're ready to leave DIY behind and invest in a strategic, personality-filled identity, I'd love to create something you're genuinely excited to share.
Not quite ready to book?
Schedule a complimentary 15-minute discovery call to see if The Flower Bud is the right fit for you.
Not quite ready to book?
Schedule a complimentary 15-minute discovery call to see if The Flower Bud is the right fit for you.